India Orange Market Growth Rises with Fresh Fruit Demand and Exports

India Orange Market

Updated Date: 14-Jan-2026

Sources: IMARC Group

According to IMARC Group’s report titled “India Orange Market Size, Share, Trends and Forecast by Product, Application, and Region, 2026-2034“, the report offers a comprehensive analysis of the industry, including India orange market research report, share, growth and regional insights.

How Big is the India Orange Industry ?

The India orange market size reached 1.67 Million Tons in 2025. The market is projected to reach 2.01 Million Tons by 2034, growing at a CAGR of 2.11% during 2026-2034.

India Orange Market Trends:

The India orange market is undergoing a significant transformation, driven by rising demand for processed citrus products and the gradual modernization of the agricultural supply chain. Consumption patterns are no longer limited to fresh oranges during peak harvesting seasons, as value-added processing is becoming a central growth driver. This shift toward value addition is reshaping the market, with popular varieties such as Nagpur mandarins and Coorg oranges increasingly being used for juice concentrates, essential oils, and dried peels. These processed derivatives are finding strong demand across the food and beverage, cosmetics, and pharmaceutical industries, expanding the commercial relevance of oranges beyond traditional fresh consumption. Post-pandemic health awareness has further accelerated this transition, as vitamin C is now widely viewed as a daily nutritional necessity rather than an occasional supplement. As a result, demand for clean-label, minimally processed, and cold-pressed orange juices is rising rapidly, prompting leading FMCG companies to adopt farm-to-factory procurement models that ensure consistent quality, traceability, and pesticide-free produce.

At the retail level, the orange market is also becoming more democratized, with premium and exotic varieties moving beyond traditional mandis and reaching organized retail formats. Modern trade channels, quick-commerce platforms, and e-grocery services are increasingly stocking graded, premium-quality oranges in smaller, convenient packaging formats that appeal to urban and middle-class consumers seeking safe, high-quality, and easy-to-consume food options. These channels are improving price realization for growers while enhancing consumer access to better-quality produce. In parallel, government-supported initiatives such as Operation Greens are playing a crucial role in upgrading citrus infrastructure by replacing fragmented logistics systems with integrated cold-chain networks. These improvements are helping reduce post-harvest losses, extend shelf life, and stabilize supply throughout the year. Collectively, these developments indicate a more structured, value-driven, and consumer-oriented India orange market, aligned with changing dietary preferences, modern retail formats, and long-term agricultural sustainability goals.

India Orange Market Scope and Growth Analysis:

The India Orange Market is growing steadily due to India being one of the largest producers of citrus fruits in the world and the export potential. Food processing parks set up in the states of Maharashtra and Madhya Pradesh enable growers to utilize the potential of fresh and processed orange products to target the high-value markets in the Middle East and Southeast Asia. Increased consumption of nutraceuticals and personal care products has provided a vital impetus for the Indian industry to diversify its revenue base. Development of Indian brands of ayurvedic and herbal products has increased the demand for orange extracts and peel powders. With newfound confidence, processors have used profits to acquire more modern equipment to ease more efficient extraction.

The fast growing HoReCa (Hotel, Restaurant and Cafe) sector has also given rise to a frozen pulp & beverage base real estate boom; further accelerated by explosive demand for frozen orange pulp & beverage bases following the mocktails/smoothies boom in cities. More recently, the introduction of improved agronomic practices, such as drip irrigation systems and high-density planting, has played a major role in increasing fruit yields per area farmed, while at the same time providing a risk-limiting environment for consistently producing quality fruit for both growing domestic and industrial markets.

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India Orange Market Segmentation:

Analysis by Product:

  • Fresh Orange
  • Processed Orange

Analysis by Application:

  • Food and Beverage
  • Pharmaceuticals
  • Personal Care and Cosmetics
  • Others

Analysis by Region:

  • North India
  • South India
  • East India
  • West India

Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.

Other Key Points Covered in the Report:

  • COVID-19 Impact on the Market
  • Porter’s Five Forces Analysis
  • Strategic Recommendations
  • Market Dynamics
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape
  • Top Winning Strategies
  • Recent Industry News
  • Key Technological Trends & Development

Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

Read more: https://www.youthfulyarn.com/india-femtech-market-expands-on-digital-health-adoption-and-reforms/

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